Eat Bugs?

Crickets are a rich, sustainable protein source, much more eco-friendly than beef. For health-conscious adults looking to boost nutrition, Entomix introduces cricket protein flour to North America, perfect for enhancing everyday meals without altering taste.

While eating insects is common in many parts of the world, North Americans often find it unsettling. Bugs seem gross, and people are unaware of their health benefits. Our solution? Show them what they're missing: a healthy, sustainable protein. Instead of downplaying the fear, we embraced it. We positioned Entomix to embrace "scary" as something good, highlighting the benefits.